LTP –
Comunication 360º
Brand Activation
Long-Term
Partnerships
LTP Labs offers advanced analytics and business insights to help clients make better decisions, improve productivity, and solve complex managerial issues. Their unique edge lies in combining analytical expertise with business acumen.
The Brief
The brand has experienced exponential growth in recent years. As reference figures in the field, nationally and internationally, the founders of LTP created the book The Analytics Sandwich. They needed a cover and communication.
The Concept
The Analytics Sandwich – It was time to get abstract. A deconstructed sandwich, more sober and sophisticated, complex in the top layer: when it comes to analytics, the idea of value lies precisely in these layers.
The Project
We got the authors their cover, a landing page and short films. The book had a successful launching, was talked about in major Universities in Portugal, like Porto Business School and got everyone talking
